Lidl – Super Market Hero
Lidl – Super Market Hero
The Lidl UK “Supermarket Hero – Martin” advert, features a character named Martin who is portrayed as a champion of the checkout, saving shoppers money. The advert highlights how Martin helps customers save by switching from other supermarkets like Asda, saving them “a super 24%”. The advert also features Martin using the tagline “Nice shot Martin save like a hero”.









