Lidl – Super Market Hero

Lidl – Super Market Hero

The Lidl UK “Supermarket Hero – Lisa” advert, features a character named Lisa who is portrayed as a champion of the checkout, saving shoppers money. The advert highlights how Lisa helps customers save by switching from other supermarkets like Asda, saving them “a super 24%”. The advert also features Lisa using the tagline “Nice shot Lisa save like a hero”.